BMW has been a pioneer when it comes to integrating smartphone functionality and convenience into automotive experience, and it continues to push forward with new developments for its innovative Digital Key system.

Originally developed to have smart phones act as keys for BMW vehicles, the Smart Key system is seeing new, exciting developments coming down the road.

That's due largely to the decision from BMW to join the Car Connectivity Consortium (CCC). This organization brings automotive brands and smartphone developers to work in providing a seamless experience between smartphone technology and automotive functionality. By joining the CCC, BMW has gained access to knowledge and development that will further strengthen the Digital Key.

About the BMW Digital Key

BMW developed the Digital Key in order to replace a traditional key with the dynamic capabilities of a smartphone. The smartphone itself acts as the key to your BMW. From simply unlocking the doors by proximity to allowing remote access features like ignition and climate control, this feature adds another layer of convenience to your BMW experience. Plus, BMW keeps the Digital Key secure with existing technology that is used for smartphone purchasing and transactions.

Explore New Technologies at BMW of Ann Arbor

The staff here at BMW of Ann Arbor are happy to demonstrate the functionality and simplicity of the Digital Key system. If you're eager to see this technology in action, contact our staff today. We can schedule an appointment to demonstrate the Smart Key and other cutting-edge BMW technologies.

These technologies are available in a wide variety of new BMW models. You can view them all in our online BMW inventory. If you have questions about our inventory, don't hesitate to contact a member of our sales staff.

Categories: News, New Inventory