An Inside Look at the BMW Genius Program

Capturing the presence of power around every corner in Ann Arbor is what BMW does best. To help you extract maximum value from every drive, the BMW Genius Program is designed to get you the professional help you when need it most. A certifiable co-pilot touting an impressive resume of courtesy and respect, the BMW Genius Program seeks to deliver everything that BMW has to offer. Get instant access to our team in Ann Arbor and ask questions to our Genius product experts the next time something important comes to mind.

Benefits of BMW’s Genius Program

Here at BMW of Ann Arbor, our experienced team of product experts has more than just answers. When you contact our Genius team today, drivers will get exclusive and unprecedented access to our pool of BMW Genius product experts. In addition to being available to help answer all your questions, our BMW Genius team also strives to refine the luxury car-buying process, whether you’re shopping with us in-person or online from your home in Farmington Hills.

Additional benefits include:

  • Work side-by-side with a personalized BMW product expert
  • Ask questions in real-time using BMW’s Genius Hotline
  • Get expert insight into sales, service, and the latest financing info
  • And more!

The Generous Gift of Guidance

Every journey of thrilling adventure requires a certain level of guidance to ensure you stay safe and on track. Here at BMW of Ann Arbor, our Genius team offers both in-person and remote guidance for drivers seeking the ultimate BMW experience. Work alongside our dedicated team of BMW product experts and help us help you find the perfect new vehicle that matches your lifestyle. Professionally trained to handle the needs of your BMW, our Genius team is certified to help you become familiar with everything related to taking care of your precious luxury car or SUV.

Keep the Show Going with BMW Encore

BMW Encore is a complimentary service offered by the BMW Genius Program, giving drivers instant access to our team of product experts. Using the BMW Encore system, it’s never been easier for you to get to know the ins and outs of your unique BMW model, including information on new features, warranty info, and power specs. Reach out to your local BMW experts in Ann Arbor and ask about how you can keep the conversation going with BMW’s courtesy Encore service. Contact us today to set up your session online and kickstart the discussion from the comfort of your home.

Stay Connected Using BMW’s Genius Hotline

In the heat of the moment, it’s easy to get flustered and lose your train of thought when working with our sales team. But with the new BMW Genius Hotline, you can now ask and get your questions answered most times of the day. Do you have a question about your BMW’s new features? Or are you curious about what updates are available for your particular trim level? The BMW Genius Team is standing by and only a quick call away from having all your most pressing inquiries answered.

To learn more about the BMW Genius Hotline, please contact our product experts during regular business hours – Monday through Thursday 9:00 AM – 9:00 PM (EST), Friday 9:00 AM – 6:00 PM (EST), and Saturday 10:00 AM – 7:00 PM (EST) – using the number 1-844-4GENIUS, or 1-844-443-6487.

Contact Us

Please call or contact us online at BMW of Ann Arbor to learn more about the benefits of utilizing the new BMW Genius Program. Ask your most pertinent product-related questions online and get the support you need to ensure your time spent behind the wheel of your BMW is smooth sailing. We look forward to meeting you!

Categories: People, New Inventory, Service