Customer Testimonials

Great sales and service departments!!

The service department is as great and very courteous especially Dusty. They even reserved a loaner as requested and the process to get my car fixed was seamless

So my experience at BMW Of Ann Arbor was very professional very heartwarming everyone I talk to has such a beautiful spirit and I would recommend my family and my friends to visit BMW Ann Arbor cause there presentation was breathtaking overall a beautiful establishment.

Neal was great. Prior to this visit, I did not have a good experience with this dealership at all (Sean was who I had dealt with) but Neal was the one to change this. He took the time to tell me what was due on my car (actually turned his computer screen and showed me what I was due for and explained what each thing was exactly), gave me the prices, and informed me of the best decision for my car and financials. Thanks for a great experience and renewing my faith, Neal!

We had an excellent experience with BMW of Ann Arbor and specifically with Dean Schultz. Ultimately, we decided to move forward with another brand of car. However, in the entire process, he was far and away my favorite car salesman. Even at other high end car companies, the attention to detail and personal touch were not there. Had I liked BMW the best, I 100% would have bought my car from Dean.

BMW of Ann Arbor is fantastic. We get both of our SUVs serviced here regularly. Dusty Harrison is an excellent service advisor - highly recommend working with him!

Great sales and service experiences. The newer facility offers some nice service technology upgrades for owners (tire tread and alignment sensors and lasers).

Neal was very efficient and helpful even though I didn’t have an appointment.👍🏽

Had oil change and brake fluid replaced.

Neil was excellent and explained everything and finished the job very quickly. He did a great job.

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NO response, no help.

My tech was very thorough and kept me informed of the progress on my vehicle. I really appreciated the video inspection.

Great experience! Everyone was very friendly!

Never received quote for oil pan

The team over was very accommodating. I had a very pleasant purchasing experience and would do it again in the future.

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Great service from Neal in the service department very helpful and knowledgeable. Thanks,Monty and Jill Anderson

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Dusty is the man, I’ve been going to BMW of Ann Arbor for years now specifically because he’s my service tech. Top notch customer service and care.

I visited this dealership and found an X5 that I was excited to purchase and placed a deposit on the vehicle. At that time, Dean informed me that the vehicle needed service work to be road-ready and reassured me multiple times that the price would not change as a result. Unfortunately, that commitment was not honored, and the price ultimately increased. As a customer, I feel misled and disappointed by how this situation was handled. I chose BMW because of its strong reputation for professionalism, transparency, and customer service. Regrettably, my experience with this dealership did not reflect those standards. ... Read More

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Google - Sep 27, 2026

I visited this dealership and found an X5 that I was excited to purchase and placed a deposit on the vehicle. At that time, Dean informed me that the vehicle needed service work to be road-ready and reassured me multiple times that the price would not change as a result. Unfortunately, that commitment was not honored, and the price ultimately increased. As a customer, I feel misled and disappointed by how this situation was handled. I chose BMW because of its strong reputation for professionalism, transparency, and customer service. Regrettably, my experience with this dealership did not reflect those standards. Dean was aware of the amount I planned to put down. That happened to be the same amount I was asked to pay in service costs. Given the repeated assurances that the price would remain unchanged, the subsequent increase feels unfair and gives the impression that additional money was being sought after I had already committed to the purchase. We were informed that I would not be able to purchase the vehicle unless I agreed to pay for these services, and that the vehicle would instead be sent to wholesale if I chose not to do so. In addition, it took the dealership an extended amount of time and various calls to return my deposit. It was only returned after visiting the dealership in person and they asked if I would be using the deposit for service. I purchased a vehcile elsewhere and it was sent here for service. I thought I would give them another chance since BMW has such a positive reputation. The service department wildly inflated the pricing of service. The mechanic said the back portion of my moon roof was not supposed to open when in fact it is. Such a disappointing experience in both sales and service.

Great after-sale support. Darin, Thaddeus, Jarrod, John and Ray were all awesome each step of the way. I was a bit of a bad customer. Came in around 4pm without an appointment just browsing around, dealer was very busy, but they still found time to help me out. Found the vehicle I wanted and they made the deal come together. I had a small issue after the sale, but their service team was able to get me squared away which I appreciate. Don’t hesitate to purchase from this dealer, they’re great.

Great place! Took great care of me!

I was in for a starter recall.

Dusty is very helpful and I trust that he will tell me what I really need to get done on my car.

Best BMW dealership.

Service is excellent.

Neal and Dusty both provide clear description of the vehicle issue and what is required for repair. From their seat I could not imagine doing a better job. They are both splendid fellows Carol provides clarity regarding availability of loaners. Her constraints do not reflect her attitude She is marvelous

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UPDATE: BMW of Ann Arbor somehow made an already unacceptable experience worse. After five unanswered messages and a one-star review, General Manager Jim Farkas publicly apologized and acknowledged that the dealership wasted my husband’s time. He provided a phone number for us to call him. That number did not work. My husband then called the dealership directly. The woman who answered said she contacted Jim through chat and that he would call back immediately. We still have not received that call. We even tried going through our sales representative. Our phone number is already on file with the service ... Read More

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Google - Sep 21, 2026

UPDATE: BMW of Ann Arbor somehow made an already unacceptable experience worse. After five unanswered messages and a one-star review, General Manager Jim Farkas publicly apologized and acknowledged that the dealership wasted my husband’s time. He provided a phone number for us to call him. That number did not work. My husband then called the dealership directly. The woman who answered said she contacted Jim through chat and that he would call back immediately. We still have not received that call. We even tried going through our sales representative. Our phone number is already on file with the service department and elsewhere at the dealership. My name is clearly visible on this review. Jim could have easily looked up our contact information and reached out himself. All we’re trying to do is give this dealership our money. Yet getting service has required repeated calls, wasted trips, and a public complaint, followed by more unanswered promises. Jim, you said an apology needs to be followed by action. So far, we’ve received another apology, a nonworking contact number, and another promised callback that never happened. This must be a joke, right?? My husband has rearranged his schedule and taken time away from his patients because of your dealership’s mistakes. Your public response means very little when we’re still chasing someone for basic customer service. This isn’t a bar. Fake numbers are unacceptable. If BMW of Ann Arbor put as much effort into returning calls as it does into writing public apologies, this might have been resolved already. Our one-star review stands. …………….. We are extremely disappointed with our recent experiences with the service department at BMW of Ann Arbor. What should have been straightforward service has turned into multiple unnecessary trips, significant wasted time, repeated mistakes, and an unacceptable lack of communication. We initially brought my car in for an oil change and to have a warranty/service notification on the vehicle addressed. When we got the car back, a clip underneath the vehicle had not been properly replaced, and the warranty issue had not been addressed at all. This meant my husband, who had already taken time away from work to bring the car in, had to make another trip all the way back to Ann Arbor. Separately, the dealership told us about a tuning/performance upgrade that was available for the car. We were actually really excited about it and scheduled another appointment specifically to have the upgrade completed. My husband once again rearranged his schedule, drove the car to Ann Arbor, and left it there, only to later find out that they had scheduled the upgrade for the wrong BMW model. Nothing could be done to our car. He then had to drive all the way back simply to pick it up, with absolutely nothing accomplished. The service manager apologized profusely and assured my husband that he would personally call him the very next day to address the situation. That call never came. Since then, my husband has left FIVE messages with the service department, including messages for the service manager, and we have yet to receive a return call. At this point, the individual mistakes are frustrating enough, but the complete lack of follow-through is what has made this experience so unacceptable. My husband is a physician and has taken time away from his patients to accommodate these appointments and make repeated trips to Ann Arbor. His time matters too. We understand that mistakes happen. But multiple mistakes, unnecessary trips, a promised call from management that never happens, and five unanswered messages is not the level of service we expected from BMW. We have invested in a premium vehicle and expected the service experience to reflect that. Unfortunately, BMW of Ann Arbor has left us incredibly disappointed and frustrated by the amount of time that has been wasted simply trying to get basic follow-through and communication.

As always, Dusty is a fantastic customer service provider. He help me prepare my car for a high performance driving experience. He respected my time and answered all of my questions. I will continue to request him to handle my service appointments.

Neal, is thorough and efficient excited that he does a great job for both of my vehicles.

My BMW EV brought me here to DC fast charge and all but one EV stall were taken by employee cars none actively charging, just one plugged in. Behavior like this tends to speak to the dealship in general unfortunately, but it was a nice stop I will say.

Still too expensive of a service!

Mo has been a great person to work with. He delivered my car and the entire process of buying was done remotely. A big help as I was laid up with a broken leg.

Highly recommend. Great service

Bought a used 2025 Corvette E-Ray from them. Justin and Ray are world class, even when selling an off-brand vehicle. Definitely coming back here first when its time to get a bmw suv (when they stop making the frontends look like beaver teeth or a pair of glasses...)

I had an exceptional experience with BMW of Ann Arbor, especially because of the outstanding support I received from Dusty in the Service Department. My BMW X5 developed a serious transfer-case issue that could have resulted in a repair costing approximately $10,000. Even though my warranty had already expired, Dusty stepped in, took ownership of the situation, and went above and beyond to make sure my vehicle was taken care of. His willingness to help, clear communication, professionalism, and genuine concern made an extremely stressful situation much easier. Dusty didn’t treat me like just another service appointment—he treated me ... Read More

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Google - Sep 5, 2026

I had an exceptional experience with BMW of Ann Arbor, especially because of the outstanding support I received from Dusty in the Service Department. My BMW X5 developed a serious transfer-case issue that could have resulted in a repair costing approximately $10,000. Even though my warranty had already expired, Dusty stepped in, took ownership of the situation, and went above and beyond to make sure my vehicle was taken care of. His willingness to help, clear communication, professionalism, and genuine concern made an extremely stressful situation much easier. Dusty didn’t treat me like just another service appointment—he treated me like a valued customer. This level of care and commitment is rare, and it has made a lasting impression on me. He is a tremendous asset to BMW of Ann Arbor and a major reason I trust and recommend this dealership. I also want to recognize Alex and Berkay in Sales. They consistently go above and beyond, provide honest and attentive service, and make every interaction a great experience. Thank you, Dusty, Alex, Berkay, and the entire BMW of Ann Arbor team for setting such a high standard for customer service!

This dealer goes above and beyond!! As technical experts and service providers, I trust their recommendations.

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Neal was great taking care of me today. Super great customer service. He kept me updated constantly on how everything was moving along. The master tech Conner really had his act together. The video that Conner did was excellent. All car dealers should do this.

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We bought a quality, pre-owned vehicle from Darin Locks. He made the process easy and enjoyable from start to finish! Darin is trustworthy, respectful, hardworking and personable. Ben in Finance was helpful and personable as well. We highly recommend Darin and BMW of Ann Arbor!

Dusty, Justin, and Carol provided quick action on Thursday in taking my vehicle back into the shop for a repair issue and setting me up in a loaner. You were clearly done for the day and on your way out, but those few extra minutes you spent allowed for my Friday/Saturday trip to proceed without a hitch.

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Excellent facility and staff.

Oil change and recall repair

Always a good experience!

Always a great service experience.

Great customer service, extremely knowledgeable, professional. Prompt service and making sure to go beyond the normal requirements. Honesty, professionalism and care under one roof.

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Neal was super helpful in arranging my repair request. He cautioned me that the repair might take longer than I anticipated, or it could be as simple as a system reset. (The system reset solved one issue, and identifying a blown fuse solved the other.). He also noticed I was within the window for a scheduled oil change, and rather than yielding to my procrastination tendencies, we did it. Neal is very proactive, customer oriented and a keeper. I also appreciated the technician’s video explaining the repairs.

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i brought my car in for a repair and also routine maintenance and the service department was it's usual fantastic self. i have always had really pleasant interactions with the staff. i have worked with sean, dusty and neal over the years. i worked with neal this time. he was conscientious, thorough, and pleasant. he kept me updated on progress and was very clear about charges and timing. plus, i always enjoy our conversations. the techs did a great job fixing things up - i have no complaints there either. carol set me up with a loaner and, as ... Read More

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DealerRater - Jul 27, 2026

i brought my car in for a repair and also routine maintenance and the service department was it's usual fantastic self. i have always had really pleasant interactions with the staff. i have worked with sean, dusty and neal over the years. i worked with neal this time. he was conscientious, thorough, and pleasant. he kept me updated on progress and was very clear about charges and timing. plus, i always enjoy our conversations. the techs did a great job fixing things up - i have no complaints there either. carol set me up with a loaner and, as always, was a pleasure to work with. all in all it was a pleasant experience, as it has always been. thank you!

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Berkay purchased my BMW X4 and made the process painless and extremely easy. I appreciate his honesty and willing to make me comfortable with the sale. I would highly recommend offering your vehicle for a quote.

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I had a check engine light repeatedly come in. They got me in right away and found the problem was a simple reprogramming issue. Inland out at no cost other than the gas it took to take my car in. Service tech, Dustin, always treats me very well.

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Neal is knowledgeable, professional and straightforward. I never feel like I'm being upsold on repairs and have never left the dealership after a repair and been unsatisfied. When shopping for a new car, I considered another car manufacturer, but stuck with BMW and trusting my service writer and the service techs is a HUGE reason.

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It a new facility which I like and Dusty was a very good listener he needs a raise

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Ray Borg is an excellent finance advisor for BMW of Ann Arbor. He has recently assisted us with our new BMW. We highly recommend Ray for assistance with any financial advice at BMW. LeeAnn and Gary Was

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Everyone was great, from the sales person to the gentleman that helped with signing the paperwork. We had a long list of cars we wanted to look at. Most of which were on the lot which made everything super easy. Great people and a beautiful new car (X5). No complaints at all. I highly recommend BMW of Ann Arbor.

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I showed up for my appointment that was made online for a recall for my vehicle but was told those appointments made online do not synch up with the actual dealerships schedule and the we might need to leave our car overnight. I wasn’t happy about that but the service department made it right and got my car fixed and ready in about 2 hours. They made the situation right and were very friendly and kept me up to date on what was happening with the car. I appreciated it.

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I have been a loyal customer of BMW of Ann Arbor for nearly 10 years. I’ve purchased vehicles here and referred many friends and family over the years. Unfortunately, this experience completely changed my opinion of this dealership. I first brought my vehicle in on January 30, 2026 for a rear differential leak repair covered under my extended warranty. I was told there were no loaner vehicles available, so I had to drive all the way back to Troy and schedule another appointment for March. When I returned for that appointment, I was again told the repair would take much longer than ... Read More

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Google - Jul 3, 2026

I have been a loyal customer of BMW of Ann Arbor for nearly 10 years. I’ve purchased vehicles here and referred many friends and family over the years. Unfortunately, this experience completely changed my opinion of this dealership. I first brought my vehicle in on January 30, 2026 for a rear differential leak repair covered under my extended warranty. I was told there were no loaner vehicles available, so I had to drive all the way back to Troy and schedule another appointment for March. When I returned for that appointment, I was again told the repair would take much longer than expected, forcing me to rearrange my schedule once again. What should have been a straightforward warranty repair turned into a month-long nightmare. To make matters worse, the service department couldn’t even determine which extended warranty company they had sold me. I eventually had to track down the sales manager who originally sold me the vehicle just to find out it was through Assurant. I found it unbelievable that I had to do their job for them. Communication throughout the process was terrible. My service advisor was nearly impossible to reach. I called numerous times, left multiple voicemails, and rarely received a callback. Whenever I finally got through, I was simply told they were waiting to hear back from the warranty company. Then my service advisor was out sick for a week. During that entire week, no one followed up on my case. When he returned, instead of apologizing for the delay, he seemed irritated and told me he had a lot of work backed up because he had been out. As a customer, that shouldn’t become my problem. To their credit, they delivered my vehicle back to my home after the repair, which I genuinely appreciated. The following day, however, I discovered that the A/C was no longer blowing cold air. It had been working perfectly before I brought the vehicle in, and this was the first time I had ever experienced an A/C problem. I drove from Troy back to Ann Arbor without air conditioning to have it checked. After explaining that the A/C had been working perfectly before the repair and stopped working immediately after I got the vehicle back, the first thing my service advisor said was: ”$875.” I asked, “What do you mean?” He replied, “It’s $875 just to get it started.” No explanation. No concern. No attempt to understand why I was questioning it. I’m not saying the rear differential leak repair definitely caused the A/C problem. Maybe the two issues are completely unrelated. Maybe they’re not. The point is, no one was interested in finding out. When a brand-new problem appears immediately after a vehicle is returned from service, I expect a BMW dealership to at least investigate the possibility before immediately asking me to authorize another $875. I wasn’t asking anyone to admit fault. I wasn’t looking for a free repair—I was looking for a fair investigation. Instead, when I said I would be filing a complaint, the service manager was brought over. Unfortunately, the response was essentially the same. Walking into the service department feels more like walking into a police station than a luxury dealership. There is always tension. You never feel welcomed. Don’t expect prompt callbacks. Don’t expect proactive communication. There always seems to be an excuse instead of a solution. After nearly 10 years as a loyal customer and referring many people to this dealership, this is how my relationship with BMW of Ann Arbor ends. Poor communication. No accountability. Very little concern for the customer. I will also be filing a complaint with BMW North America because they deserve to know how loyal customers are being treated here. People, please be aware before choosing this dealership—especially if your repair involves an extended warranty.

I have been a loyal customer of BMW of Ann Arbor for nearly 10 years. I’ve purchased vehicles here and referred many friends and family over the years. Unfortunately, this experience completely changed my opinion of this dealership. I first brought my vehicle in on January 30, 2026 for a rear differential leak repair covered under my extended warranty. I was told there were no loaner vehicles available, so I had to drive all the way back to Troy and schedule another appointment for March. When I returned for that appointment, I was again told the repair would take much longer than ... Read More

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Google - Jul 3, 2026

I have been a loyal customer of BMW of Ann Arbor for nearly 10 years. I’ve purchased vehicles here and referred many friends and family over the years. Unfortunately, this experience completely changed my opinion of this dealership. I first brought my vehicle in on January 30, 2026 for a rear differential leak repair covered under my extended warranty. I was told there were no loaner vehicles available, so I had to drive all the way back to Troy and schedule another appointment for March. When I returned for that appointment, I was again told the repair would take much longer than expected, forcing me to rearrange my schedule once again. What should have been a straightforward warranty repair turned into a month-long nightmare. To make matters worse, the service department couldn’t even determine which extended warranty company they had sold me. I eventually had to track down the sales manager who originally sold me the vehicle just to find out it was through Assurant. I found it unbelievable that I had to do their job for them. Communication throughout the process was terrible. My service advisor was nearly impossible to reach. I called numerous times, left multiple voicemails, and rarely received a callback. Whenever I finally got through, I was simply told they were waiting to hear back from the warranty company. Then my service advisor was out sick for a week. During that entire week, no one followed up on my case. When he returned, instead of apologizing for the delay, he seemed irritated and told me he had a lot of work backed up because he had been out. As a customer, that shouldn’t become my problem. To their credit, they delivered my vehicle back to my home after the repair, which I genuinely appreciated. The following day, however, I discovered that the A/C was no longer blowing cold air. It had been working perfectly before I brought the vehicle in, and this was the first time I had ever experienced an A/C problem. I drove from Troy back to Ann Arbor without air conditioning to have it checked. After explaining that the A/C had been working perfectly before the repair and stopped working immediately after I got the vehicle back, the first thing my service advisor said was: ”$875.” I asked, “What do you mean?” He replied, “It’s $875 just to get it started.” No explanation. No concern. No attempt to understand why I was questioning it. I’m not saying the rear differential leak repair definitely caused the A/C problem. Maybe the two issues are completely unrelated. Maybe they’re not. The point is, no one was interested in finding out. When a brand-new problem appears immediately after a vehicle is returned from service, I expect a BMW dealership to at least investigate the possibility before immediately asking me to authorize another $875. I wasn’t asking anyone to admit fault. I wasn’t looking for a free repair—I was looking for a fair investigation. Instead, when I said I would be filing a complaint, the service manager was brought over. Unfortunately, the response was essentially the same. Walking into the service department feels more like walking into a police station than a luxury dealership. There is always tension. You never feel welcomed. Don’t expect prompt callbacks. Don’t expect proactive communication. There always seems to be an excuse instead of a solution. After nearly 10 years as a loyal customer and referring many people to this dealership, this is how my relationship with BMW of Ann Arbor ends. Poor communication. No accountability. Very little concern for the customer. I will also be filing a complaint with BMW North America because they deserve to know how loyal customers are being treated here. People, please be aware before choosing this dealership—especially if your repair involves an extended warranty.

I took my car in for an oil change, and Shawn and Dusty were incredibly helpful and friendly. They were able to take my car earlier than my scheduled appointment and even offered me a drink while I waited. When I picked up my car, they offered me a complimentary car wash and asked if there was anything else they could do for me. The service was quick, and I appreciated receiving a video beforehand explaining the work that was completed.

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Quite good location. But no free wifi or any power outlet in the waiting area..

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Neal is a top notch professional who assisted me when my car had a drive train issue. He is always knowledgeable, courteous and a great communicator!

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Neal was a huge help to me as I was traveling from Cincinnati and needed roadside assistance while in Michigan. He helped replace my damaged tire and get me back on the road right away!

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Ray Borg, the finance manager, made it extremely difficult for me to cancel the warranty I had on the car I bought from here. - The first time I spoke to him and said I wanted to cancel my warranty, he spent the rest of the conversation trying to convince me not to cancel instead of listening to what I said I wanted. - The second time I spoke to him, he still tried to convince me not to cancel it, but he said that he would email me the form to sign. I didn't hear from him for ... Read More

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Google - Jun 23, 2026

Ray Borg, the finance manager, made it extremely difficult for me to cancel the warranty I had on the car I bought from here. - The first time I spoke to him and said I wanted to cancel my warranty, he spent the rest of the conversation trying to convince me not to cancel instead of listening to what I said I wanted. - The second time I spoke to him, he still tried to convince me not to cancel it, but he said that he would email me the form to sign. I didn't hear from him for THREE WEEKS after that and when I finally did, instead of just sending me the email, he called me, which I missed because I was at work. At this point, I was in the height of wedding planning and getting married, so I didn't get back to him for a while. But this is not my job, it's his, and how long does it take to just send an email? It is not the easiest to get ahold of him by phone either, especially because at this point I didn't have his direct number. If he had sent me the email, I could have just signed the document and been done. - Finally I called him back. I called multiple times and waited multiple days until I got ahold of him. He asked for my email (shouldn't he have already had it?) and agreed to email me the paperwork. I didn't receive it, so I called him multiple times and waited multiple days again. - I had to actually PHYSICALLY GO INTO THE DEALERSHIP to finally sign the damn paper. - Then, I waited almost an entire week for him to fax that paperwork to the warranty company. The only reason that he finally faxed it is because I called the dealership, asked for his email, then emailed him twice about it. By this point, I knew I couldn't trust him to do it on his own. It took MORE THAN TWO MONTHS for something that should have taken TWO DAYS or less and in that time I had to keep paying the warranty that I was trying to cancel. And during the whole process Ray kept asking me questions that he should have had access to or known if he had paid attention or looked at my account (sometimes the same ones repeatedly, too) which also felt like he was trying to slow down the process, or at the very least was choosing to be incompetent. Honestly, throughout dealing with all of this I was pretty much convinced that this was all on purpose to stop me from cancelling my warranty so they could keep making money off of me or something. At least it felt that way. Giving Ray the benefit of the doubt though, I can only come up with two other options: he has too big of a workload to handle (and they should do something about that), or he is just completely disorganized and bad at his job. Regardless of the reasoning behind the actions, this was TERRIBLE CUSTOMER SERVICE. I am only giving two stars instead of one because the original experience of buying my car was good.

I bought my car in Rochester Hills, but I prefer the service dept in Ann Arbor. My service advisor Dusty is always knowledgeable, communicative and transparent about the work my car needed without any high-pressure upselling. I highly recommend the service department here for anyone looking for reliable, stress-free maintenance. My son also takes his care here for all his service needs.

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I am extremely disappointed with the service I received from BMW of Ann Arbor. I was contacted and encouraged to visit the dealership to see and test drive a vehicle. Despite having a very busy work schedule, I made time specifically to visit the dealership based on the information provided by the salesperson. However, when I arrived, the salesperson who had been communicating with me was not available. Another salesperson stepped in and did his best to assist me, including arranging a test drive of a similar vehicle. What was most frustrating was that after completing the test drive, I ... Read More

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Google - Jun 1, 2026

I am extremely disappointed with the service I received from BMW of Ann Arbor. I was contacted and encouraged to visit the dealership to see and test drive a vehicle. Despite having a very busy work schedule, I made time specifically to visit the dealership based on the information provided by the salesperson. However, when I arrived, the salesperson who had been communicating with me was not available. Another salesperson stepped in and did his best to assist me, including arranging a test drive of a similar vehicle. What was most frustrating was that after completing the test drive, I was informed that the vehicle I had come to see had already been sold. This information should have been communicated before I took time out of my day to visit the dealership. Customers rely on dealerships to provide accurate and timely information, and everyone’s time is valuable. Following this experience, a manager reached out and asked for my concerns and feedback. I honestly explained everything that had happened and the issues I encountered during the process. Unfortunately, despite my efforts to follow up three separate times afterward, I never received a response or a return phone call from the manager. The lack of communication, poor coordination, and failure to follow up demonstrate a disappointing level of customer service. I expected a much higher standard of professionalism from a BMW dealership. This has been one of the most frustrating dealership experiences I have had.

Absolutely no communication on the status of my car until I called 3 times at 2:45 PM from Dusty. When I did reach him he was beyond xxxxxx at me for my repeated calling. No loaners, minimum communication and nothing but frustration.

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Jarrod in service did a great job with communication and with providing me with updates.

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Great service. Great salesman. Great loan officer. Absolutely excellent process. Easy, simple, stress less. Would recommend.

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I worked with Justin and he was very courteous, knowledgeable, and had really good follow up over several days after my visit. I will definitely be recommending to others that are in the market for a BMW and come back again in the future!

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I brought my car in for annual service. Fortunately there was nothing major that needed attention, but the appointment was handled quickly and efficiently.

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Workers are very nice but I had an appointment scheduled for 7:30 AM, dropped it off early, was told they didn’t have the part I need and my brake fluid was fine (which I got an email about saying it needed to be checked), and it’s 2:00 PM and my car still isn’t ready. I was told it would take a little over 3 hours but now I’ve had to rearrange plans for the whole day to make this work.

Salesman and service staff always quick to respond to anything needed when I step in the door Service reviews everything needed for that visit

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Not a dealership I would recommend. In fact, I’m changing to another BMW dealership. I brought my vehicle in for an issue cause from BMW OTA software update last year, which ultimately required four separate visits to address: • During the first visit, the issue was not fully resolved and reappeared within two days. • On the second visit, despite arriving at my scheduled appointment time, I was turned away due to lack of available staff. • On the third visit, I was finally provided a loaner vehicle. • On the fourth visit, upon pickup, I discovered a scratch on the driver’s ... Read More

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Google - Apr 5, 2026

Not a dealership I would recommend. In fact, I’m changing to another BMW dealership. I brought my vehicle in for an issue cause from BMW OTA software update last year, which ultimately required four separate visits to address: • During the first visit, the issue was not fully resolved and reappeared within two days. • On the second visit, despite arriving at my scheduled appointment time, I was turned away due to lack of available staff. • On the third visit, I was finally provided a loaner vehicle. • On the fourth visit, upon pickup, I discovered a scratch on the driver’s side door. Although I was told it would be repaired, no action was taken due to time constraints, and I was advised to address it myself. The damage remains visible on a vehicle with only 5,000 miles. On top of that, the interior was messy with many visible sticky spots on the seats and door handles. Additionally, I have serviced another vehicle with your dealership for over 10 years. Recently, I received a low engine coolant warning. Despite prior confirmation that coolant top-offs were being performed during routine service, this appears not to have been the case. I ultimately had to use uber to purchase as the car was under low coolant warning, and add coolant myself. Given my long-standing relationship with your dealership, these issues are both frustrating and disappointing. I politely asked for a response to address the issues, I haven’t received any response neither from online survey with promise to come back to me, nor thru email and BMW service text message system after ~3 weeks.

I wish I could give zero stars. First when I got there they argued with me about needing an oil change like I'm an idiot and don't know I need one every 10k miles. I had an appointment just for an oil change. That's it. And I waited THREE AND A HALF HOURS. Then they broke the oil plug for my oil, and were going to charge me until I mentioned that I KNOW it comes with the oil change kit because its plastic it gets replaced every time just as a safe guard since its already ... Read More

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Google - Mar 31, 2026

I wish I could give zero stars. First when I got there they argued with me about needing an oil change like I'm an idiot and don't know I need one every 10k miles. I had an appointment just for an oil change. That's it. And I waited THREE AND A HALF HOURS. Then they broke the oil plug for my oil, and were going to charge me until I mentioned that I KNOW it comes with the oil change kit because its plastic it gets replaced every time just as a safe guard since its already with the oil change for this model car. Then they told me I was charged $12 for fluids. That's crazy because my windshield wiper fluid was BONE DRY. They didn't top off any fluids. Then when I was almost home I had a notification on my car pop up saying I was low on coolant. Now what were you doing in an oil change that would cause almost all the coolant from my car to be drained? Weird sounds like they messed with my car. Then charged me extra to not top fluids off but to actually drain my coolant. This place is unbelievable. Do not go here. I would rather go to any BMW over this one. Its a mess and they had young kid in there taking the video of my car. Weird? The last BMW I went to always put a sticker on too for my oil change so I knew when to come for the next one (they were in TN) This place didn't even do that. This place is an embarrassment /: save your money go to another BMW I beg of you. I swear they did something to my car because how did it get drained of coolant? Then no windshield wiper fluid after I specifically made sure that's what the extra charge was for. Bogus!!!

Neal help me get the car in for service and explained what needed to be done for today’s service and also providing a prioritized list of what other repairs are needed in order of importance and safety .. good experience

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Pleased with sales/ marketing. However car didn't have extra key of a few outlets working. I felt like this should have be r n addressed before sale

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Justin is a great example of how a salesperson should be. It was an all around great experience from arriving to the final touches in the business office. Thank you for the wonderful hospitality that you provided.

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just now New Bmw of West Bloomfield I am really disappointed in this place. They rip people off. They lie about everything even one day I told him it was the transfer case they broke it wasn’t working. I was making a noise out of it and they’re trying to lie about it they’re telling me is the wheel making the sound even take it to a mechanic on my close friends and said it was a transfer case they were trying to lie about it because they’re trying to cover it so they won’t ... Read More

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Google - Feb 22, 2026

just now New Bmw of West Bloomfield I am really disappointed in this place. They rip people off. They lie about everything even one day I told him it was the transfer case they broke it wasn’t working. I was making a noise out of it and they’re trying to lie about it they’re telling me is the wheel making the sound even take it to a mechanic on my close friends and said it was a transfer case they were trying to lie about it because they’re trying to cover it so they won’t pay for it or was that $8000 job? This is why I hate about Bmw. They lie so much too to make a profit on a customer binder numerous times even bought the car from them had the engine problems, transmission problems, but they don’t care. They just wanna make more money. I tried to reach out to the CEO of the company no answer or nothing. That’s how terrible they are. They always trying to rip people off so customers watch out from them. They always try to lie about something else to just to make more money from you even talk to the managers, supervisors everything they don’t want this car over there anymore because this car has more problems. They don’t want me as a customer. I’ve been in the loaners almost every day I probably had over 24 loaners in this place they don’t care. They just want the money even though I talk to the general manager about it. I told him to give me at least a brand new car or the same car or whatever you can give me and no respond. How terrible they are. I get treated like shit over there how terrible they are. I’m telling you every employee knows us from the general manager’s family now. I want somebody to get back to me. I want to see you all the company do something about it even put in a new engine and still having problems with it and a transmission still having problems. Sorry to

I read your ads on an old MacBook; only the left side of theses is visible in full screen mode. I wish you'd fix this. otherwise, my salesman is Darin, who's much more. no matter what my issue, he solves it. I recommend you give him a raise. also, if John Moyerspots me, he always omes over, shakes my hand and takes the time to chat. I really appreciate that . one more kudos: my last service was minor, but your service depot took the time to search the vehicle for my lost android.

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We have purchased three BMWs from this dealership and have always had wonderful customer service. Mo was a pleasure to work with, as per usual, and we would certainly recommend Mo and the team to friends and family.

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Dusty is a very kind and helpful representative to work with. He takes the time to explain the issues with my car and is quick to handle repairs in a timely fashion. The new set-up of the service area is very tight quarters and is set-up in a way that does not facilitate development of relationships with customers.

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Professionalism in every step of the car buying experience. Great new facility backed by a great team.

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Every aspect of the car research, buying, trade-in, financing, training and post purchase support were fabulous.

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The service agent Shawn is the absolute best. Honest, straightforward and efficient. I will come back because of his work

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Nice selection and info. Somewhat cramped interior . The sales team Mo was excellent . I heard they’re changing locations in the future, which would be ideal to get a larger interior.

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